Navigating tourist & services signs

This website aims to provide clear advice on tourist and services signing to meet the signing needs of the tourism industry and visitors in general, and which is consistent with safe and efficient traffic management.

Managing tourist signs

Information for local government signing practitioners, regional/local tourism officers & state road authority staff, who manage signs in their area.

Touring routes

Find out how the National Tourism Signage Reference Group decides if a drive is a ‘Touring Route of National Significance’.

Types of signs

Find out about the tourist signs you see on Australian roads and the symbols that appear on them.

Facts and fiction

Understand what tourist signs are meant to do for tourism businesses, and what they are not.